VitaminoPharmacy chain · retail
Tashkent / UzbekistanA pharmacy chain in Uzbekistan with delivery via Yandex. It needed quality content that strengthens the brand’s visual communication and lifts engagement.
// 01Client brief
What they asked for
- Create creative videos
- A modern visual style
- Quality production
- Content for all the chain’s social networks
// 02The process
How we worked
- Brand guideWe fixed the palette, fonts and communication tone.
- Category seriesReels by category: vitamins, supplements, cosmetics, sports nutrition.
- Family scenarios“Family”, “kids”, “active lifestyle” content series — close to the pharmacy audience.
- Performance cycleBundles for promos (1+1, discounts, new arrivals) and steady categories.
- Shelf analyticsWe tied Instagram numbers to real category sales.
// 03Results
What came out
728Kviews over the quarter
+55%to engagement
4category series in Reels
100%visuals in-house
// 04Visuals & content
How it looks
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